"A family based in the northern part of London seeks an exceptional and skilled instructor to assist their youngest child on his first steps to becoming an English gentleman."
Looking at this post, you might naturally miss the wording "beginning" as just figurative language.
Yet, it might be the most important part of this unique job advert, as it aims to find a teacher for a 12-month-old.
Numerous of submissions have since been sent in since the unnamed family published their call for the highly paid tutor, who must be "an exceptional individual".
During the past few weeks, the advert has attracted attention in the media, with many questioning why?
Progressive Approach
The CEO, CEO and founder of a global tutoring firm, which is supporting the family in their quest, said that notwithstanding early scepticism, he found the plan "visionary", and "advanced".
When he spoke with the family, he noted they understood the unconventional character of their request, and how young their son is.
Nevertheless, they explained that they "didn't want to wait any longer" to get a tutor, as they had held off until their firstborn was five, and by that age "cultural bias had already taken hold".
But what does the family indicate by "cultural bias"?
It's "everything", Adam responded. "The way you eat, how you speak".
He explained the older sibling had adopted "very nuanced, unspoken signals" from the family, and had adopted their cultural habits. The family informed Adam they hoped to prevent this pattern to repeat itself with their infant.
The intention: To engage a UK tutor, who must speak with Received Pronunciation, to guide the baby from day one.
Natural Absorption
"Much of the development at the start here is somewhat absorbed naturally," explained Adam.
It's via this osmosis that the family are expecting the child will acquire the British traits they aim to impart.
Adam explained the tutor had to be somebody who studied at "prestigious academies – comparable categories of schools as the family aspire to send their son to".
"The instructor just has to be the right kind of person, they'll be doing things they don't even know they're doing, simply by nature," he added.
Money No Object
The family informed him the chosen tutor should preferably also have understanding of or interest in equestrian activities, alpine skiing, artistic pursuits and instrumental training so as to inspire the child in a wide range of passions.
Additionally though, he explained the family desired the tutor to register the child on a range of classes so the child would be "horseback riding and picking up an musical instrument by the time they are approximately three years old".
In the family's view, helping their son become a "UK sophisticate" will result in accomplishment and provide access.
"For all the pros and cons of that, because it's definitely a status symbol," he adds.
But, in spite of all this instruction in "UK identity", might the child absorb what is termed cultural influence from the multicultural family he resides with regardless?
"Certainly", answered Adam. "They realize this may not work, but they've merely embraced the attitude of, 'let's give it a go and we'll proceed as early as we can', because the price of it is irrelevant," he stated.
Impractical
A number of in the private teaching field who have these reservations.
Another CEO, head and founder of an educational organization, who supplies personal educators, stated that "the process of adopting dual cultures, or in fact, forming one's identity, is something that must be experienced personally, not engineered."
He wrote that he had relocated from China to the Britain at the time of childhood, and had been educated knowing and living dual heritages. He went on to be educated at the University of Cambridge.
"The notion that a single person can act as a embodiment of English culture, someone who can somehow transfer the characteristics of a English gentleman onto a infant child, seems to me naive and unfeasible," he stated.
"From my perspective, employing a quintessentially English tutor from infancy will does not instantly create the goal they want.
"I did not have such a tutor, and nevertheless I have been fortunate enough to live numerous of the opportunities they hope for their son."
He added: "The reality is, personal identity can not be forced from the outside; it must be chosen, and it must be internally driven."
Acquiring Englishness
Certainly, UK identity is something Adam believes can be instructed – and sold.
"I think the situation that the global community views us in this respect is something that we should be cherishing|valuing|appreciating